Free AI Tool

60-Second AI
Newsworthiness Test

Paste your press release and get an instant AI-powered score across 8 key newsworthiness dimensions. Know what editors see — before you hit send.

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What Your Report Includes

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Overall Score
0–100 weighted score
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Verdict
Excellent / Good / Fair / Weak
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Best-Fit Media
Which outlets suit your story
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8-Dimension Breakdown
Category-by-category scores
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Strengths
What's working in your PR
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Weaknesses
What editors will push back on
How It Works

3 Simple Steps

1

Enter Your PR URL

Sign in with Google and paste the public URL of your press release — analysis starts instantly.

2

AI Scores 8 Dimensions

Our AI evaluates news value, timeliness, specificity, impact, audience fit, credibility, differentiation, and media readiness.

3

Get Your Full Report

See your overall score, dimension-by-dimension breakdown, strengths, weaknesses, and best-fit media outlets.

Why Use This Tool

How This Helps Your PR

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Know Before You Pitch

Stop guessing whether your press release is ready. Get an objective editorial score so you can fix weak spots before journalists ever see it.

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Increase Pickup Rates

Press releases that score 75+ on our test are significantly more likely to receive media coverage. Use the score to benchmark and improve every time.

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Actionable Feedback

The report doesn't just score — it explains exactly what's working, what's weak, and which media outlets your story is best suited for.

Who It's For

Built for PR Professionals

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PR Professionals
Know if your press release will get coverage before you pitch.
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Founders
Self-assess your announcements without expensive PR consultants.
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Agencies
Quality-gate every client PR before distribution.
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PR Students
Learn what makes a press release newsworthy with real feedback.

Your press release is ready. Is it newsworthy enough?

Run the free AI newsworthiness test and know before you pitch.

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FAQ

Common Questions

It's a free tool that analyses your press release URL and scores it across 8 editorial dimensions including news value, timeliness, specificity, impact, and media readiness. Scores range from 0–100.
Journalists look for genuine news hooks, specific facts and data, clear audience impact, a timely angle, and professional formatting. Our tool checks all of these automatically.
Not guaranteed — but press releases scoring 75+ are much more likely to be considered by editors. A high score means your PR has the structural signals journalists look for.
Any standard press release format works: product launches, funding announcements, partnerships, executive appointments, awards, research findings, and more. The tool is optimised for English-language PRs.
Yes. Your submitted URL and content are stored securely and are never shared with third parties or used to train AI models.
The AI evaluates 8 editorial dimensions — news value, timeliness, specificity, impact, audience fit, differentiation, credibility, and media readiness — each weighted by editorial importance.
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