PR Headline Analyzer

Paste your press release headline and get an instant score for impact, clarity, word count, and power words. Know if your headline will grab an editor's attention.

📋

Sign in to use this tool

One click with Google. No password, no credit card. Free to use instantly.

Sign in with Google — It's Free

We only access your name, email, and profile picture.

3 Simple Steps

1

Paste Your Headline

Type or paste your press release headline into the input box — no URL needed.

2

Get Your Score

We instantly check word count, character count, power words, numbers, and formatting issues.

3

Fix & Improve

Read the breakdown and tips, improve your headline, and re-score until it hits 70+.

How This Helps Your PR

✏️

Stop Weak Headlines

Most press releases fail at the headline. Our scorer checks word count, power words, numbers, and character count — the four signals editors use to judge a headline in 2 seconds.

📊

Get a Concrete Score

Instead of guessing, get an objective 0–100 score with a clear verdict: Strong, Average, or Weak. Know exactly where you stand before you pitch.

Instant, Actionable Tips

Every failing signal comes with a specific tip to fix it — so you can rewrite your headline and re-test in under 60 seconds.

Built for PR Professionals

👤
PR Managers
Optimise every headline before distributing to wire services.
🏢
Founders
Write compelling headlines for launch and funding announcements.
✍️
Copywriters
Score and refine press release headlines at scale.
📰
Agencies
Quality-check client headlines before submission.

Your headline is the first thing every journalist reads.

Make it count. Score your headline for free — no login needed to try.

Use This Tool →

Common Questions

Ideal PR headlines are 8–14 words, contain a specific number or statistic, use an active power word (launches, raises, reveals, wins), and avoid trailing punctuation or quote marks.
Scores of 70–100 are Strong. 50–69 is Average. Below 50 is Weak and needs significant revision before pitching.
Yes. Headlines with numbers get higher open rates from journalists. "Company Raises Funding" is weaker than "Company Raises $5M Series A".
All-caps headlines look unprofessional and are associated with spam. Use title case instead — capitalise each main word.
8–14 words is the editorial sweet spot. Under 6 words lacks context. Over 18 words starts to feel like a sentence rather than a headline.

Ready to test your press release?

Get your AI newsworthiness score in under 60 seconds. Free, instant, no fluff.